It will be particularly crucial to have help if you’re interacting with your audience throughout the webinar instead of in a set session at the end. Write these emails before the event so you’re prepared to send them out quickly. This article has been viewed 6,264 times. Learn more... Webinars are used by businesses, bloggers, and nonprofits to promote their organizations and provide training through the internet. This article was co-authored by our trained team of editors and researchers who validated it for accuracy and comprehensiveness. If you have a guest speaker for the webinar, have them share it. We know ads can be annoying, but they’re what allow us to make all of wikiHow available for free. a) It is a high-quality cloud-based audio and video webinar service that offers both small and large businesses a podium for the best webinar hosting. For example, say your webinar is about the best ways to save money while on a tight budget. We use cookies to make wikiHow great. They also provide chat boxes and other interactive options. Unless you’re hosting a webinar just for fun, don’t run this kind of event without preparing for it! Larger audiences also require that you use a more advanced webinar platform. A weekly dose of the trends and insights you need to keep you ON top, from Jay Baer at Convince & Convert. Next, drum up interest and gather an audience. If you’re a nonprofit, you probably want to use your webinar to draw attention to your cause and raise money. How to Set up a Webinar. omNovia is a higher end service that will let you create top-quality events with pretty much every option you can imagine. Update your social media, … It may be easier to charge your audience members once you’ve established yourself as a successful webinar host. Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. If you have built up a mailing list or large social media following, encourage webinar registrations by sending notifications explaining why they should check out the webinar and how they can access the webinar. This may draw in lots of viewers! Learn how to engage audiences by watching TEDtalks or other popular webinars online. Put the recording on your website so you can track who visits and downloads. Using the social media URL you created, begin to post the webinar on your social networks. In case no one asks any questions, have at least 5 Q&As prepared ahead of time. The reasons are as follows. In each week’s email, Jay will recap what happened in digital, what trends are important for marketers to watch, plus some fun surprises that you’ll just have to sign up to see! Customize your branding. Learn to use Zoom in this beginner-friendly course. This will allow you to begin by visualizing the whole event. Get in touch with speakers via email if possible. wikiHow's Content Management Team carefully monitors the work from our editorial staff to ensure that each article is backed by trusted research and meets our high quality standards. wikiHow's. Since Twitter and Instagram are a bit more casual, use these platforms to engage your audience with humor. A bad webinar can give you a reputation for being unprepared or disorganized, and you’ll then need to work hard to correct people’s assumptions about you. Or are you looking to subscribe to one of our podcasts, Convince & Convert, LLC Global HQ 885 S. College Mall Road, #376 Bloomington, IN 47401, Content Marketing Consulting and Social Media Strategy. Choose people who can give your audience knowledge they don’t already have access to. If you have a LinkedIn company page, share it there and ask people for recommendations so it rises in search results inside the social network. Tailor your platform to your goal. If you’re a financial blogger, perhaps you want to use a webinar to advertise your expertise and get more followers. Thanks to all authors for creating a page that has been read 6,264 times. Fruitful functions can be made full use of and controlled easily for successful webinars, even for those lack of technical skills and not familiar with how to have a webinar. All tip submissions are carefully reviewed before being published. Of course, this list may change, depending on your business and your industry, but it provides a good place to begin thinking about how to generate good, qualified leads from content. Finally, it’ll be time to actually host the event! This website uses cookies to ensure you get the best experience on our website. I’ve been there! By using our site, you agree to our. If you have a blog, write a blog post about what people can expect to learn if they attend. References. You can also use the Q&A to introduce related topics that you didn’t have time to cover in the main section of the webinar. Make sure you record it because a good 50 percent of those who register will not show up. Start promoting your event at least 2 weeks and up to a month in advance. Using the social media URL you created, begin to. Firstly, make use of the existing network. Using the URL of the landing page (not the URL of the webinar software registration). To create and host a webinar simply follow these steps: Choose your webinar topic. Once you’ve finalized your overriding goal, it’ll be much easier to plan out the details of your event. Customize your branding. You can also put it behind a landing page so anyone new has to enter their email address to download it. Sitting in front of your computer may be a better option if you plan to share your computer screen with your audience members. Figure out what purpose you want your webinar to serve. Chicago-based integrated marketing communication firm, weekly podcast about communications and social media, 4 Higher Education Content Marketing Examples that Any School Can Implement, The 4 Best Practices of Healthcare Social Media Marketing for 2020, How to Build a Content Calendar (Plus a Free Template). For the most part, the people who register for your webinar are qualified leads. If you’re already an established blogger or webinar host, you may not need the exposure. Now you want to think about email marketing, separate from the newsletter. Social Media Marketing, Social Media Research. Some will be competitors because they want to see what you’re up to and will want to copy you, but most will be people who want to do business with you. Remember to consider these options when choosing a platform. Joint Webinar: Similar to a conversation webinar, in a joint webinar two businesses host a single webinar, capitalizing on each other’s reputations and mailing lists to grow their own business. Create a hashtag for your webinar. This will help you plan the perfect event. We work to double your digital and we've done that for some of the best companies in the world. Now it’s time for the webinar. And as much as I loved eating Ramen noodles, I quickly found out that eating cheap food wasn’t enough to fill up my savings account.”. Get a weekly dose of the trends and insights you need to keep you ON top, from the strategy team at Convince & Convert. This article was co-authored by our trained team of editors and researchers who validated it for accuracy and comprehensiveness. Last Updated: April 6, 2020 ezTalks Webinar is an easy-to-use and reliable webinar platform to host events in a short time. When you take the time and effort to host a webinar, you should ensure that you get as many attendees as possible. Generally, your webinar shouldn’t be longer than an hour. Introduce these questions by saying something like: “One question I’m frequently asked is how much someone in their mid-20s should be putting aside for retirement each month.”. Don’t directly repeat what you’re saying in your slides. You may also choose to have an organizer who’s in charge of 1-2 (or more) assistants. Sign up for the Convince & Convert ON email newsletter. You could begin the webinar by saying something like: “Living without savings is scary. Find out how we have helped organizations from higher education to entertainment, non-profit and Fortune 1000 brands. Don’t forget to follow up once it’s over. wikiHow is where trusted research and expert knowledge come together. Keep it short and simple so that people can make time to attend and digest your content. Ask your team to do the same. While it’s a good idea to summarize key points or list facts and stats, you don’t want your viewers to feel like they could have just downloaded your presentation and skipped the webinar. It’s important to set aside time to research these platforms. % of people told us that this article helped them. Many basic services cut off the number of attendees at 25. Spend an equal amount of time on each lesson. Please help us continue to provide you with our trusted how-to guides and videos for free by whitelisting wikiHow on your ad blocker. Start with a simple bulleted outline and then fill it in with more details. Include your email address to get a message when this question is answered. Require that you get as many attendees as possible need the exposure can track who visits and.! 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